Jerry Avenaim

Jerry Avenaim (1)

A native of Chicago, Jerry Avenaim got his start in photography as assistant to legendary photographer Patrick Demarchelier. Upon venturing out on his own in 1985, his first assignment was a foreign edition Vogue cover of (then rising star) Cindy Crawford. Basing himself out of Milan, he began to work for Italian Vogue under the direction of Editor in Chief Franca Sozzani.

With an already established fashion career, Avenaim moved to Los Angeles in 1992, where he is now based. Jerry began photographing celebrities and immediately fell in love with the genre. "I love actors and have such a great respect for the craft and its process." Through the years, he has gained the trust of some of the most strong willed celebrities. In the last decade Avenaims resume of mega-watt stars reads like a whos who of Hollywood.

Monday, January 04 2010

Fellowship in Photography

Written by Jerry Avenaim
Earlier this year, I was giving a lecture and conducting a live cover photo shoot at Samy’s Camera here in Los Angeles for photographers of all levels. I began the lecture with a statement that was so simple, so earnest, you would expect to hear it from your own mother.  I asked each attendee to look at those sitting to each side of them, to see them not as their competitors but rather as their comrades. If they could see that, they would succeed.
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