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Joel Grimes (8)

Joel Grimes has been working as a commercial photographer for over 20 years. In 1984 he graduated from the University of Arizona with a BFA in Photography. After a short stint assisting in LA, Joel established a photo studio in Denver and began working in the advertising and corporate markets. Over the years his assignments have taken him to nearly every state across the USA and to over fifty countries around the globe.

In 1990 Joel produced his first coffee table book, ‘Navajo, Portrait of a Nation’ which received a number of photographic and design awards and produce an eighteen-month solo exhibit at the Smithsonian American History museum.

Currently, Joel resides in Tucson with his wife and their four children.

Visit Joel's Website to see more of his work at www.joelgrimes.com

Wednesday, December 02 2009

Choosing The Right Modifier

Written by Joel Grimes

What is the difference between using a rectangular soft box and an octagon bank? I get these types of questions all the time and you have to admit, when it comes to strobe lighting the options available are sometimes a bit overwhelming. So how do we make sense of it all?

Monday, October 05 2009

Getting The Best Performance From Your Lenses

Written by Joel Grimes

How many of us, when we go to purchase a lens, choose one that is known to perform poorly? On the contrary, we set out to purchase the best possible lens we can afford. Unless your artistic vision involves a soft dreamy look, most of us have to admit, we prefer tack sharp images.

Tuesday, June 30 2009

What Is The Future Of Photography?

Written by Joel Grimes

If you have been around the photographic industry for any length of time, you have to be wondering what in the world is going on out there. With more and more photographers flooding the marketplace, how will we all survive? What will the photographic industry look like in the near future? Our best hope for understanding what tomorrow will bring is looking to the past. History, my friends, will give us the best clue to what the future will hold.

Sunday, March 15 2009

Is it a photograph or an illustration?

Written by Joel Grimes

What is the true definition of Photography and where do we draw the line in saying we have gone too far in the manipulation process. Recently I have had this ongoing debate with a few of my photography friends. The debate over what is the true definition of photography has been going on for over a hundred years and will continue I am sure, as long a there is a means of capturing light.

Saturday, January 17 2009

Understanding the Bidding Process

Written by Joel Grimes

When it comes to the business side of photography, placing a bid can be somewhat of a challenge, especially in these trying times economically. I believe it is more critical than ever to get an understanding on how the pricing game works. Recently I have received a few calls asking advice on this topic, so here are a few thoughts on the subject.

Friday, December 19 2008

Marketing Part 2 - Do It and Do It Often

Written by Joel Grimes

In part one on marketing, we looked at the two things that keep most of us from marketing effectively. First and foremost, we must overcome our fear of rejection. And second, we must be willing to work hard to compete in today’s marketplace. It seems that the level of competition is greater today that ever before, and success as a photographer is no easy task.

Friday, November 14 2008

Lighting - Part 1

Written by Joel Grimes

I have often stated that from a technical perspective, I could easily teach someone everything I know about lighting in fifteen minutes. Well, maybe I am over exaggerating a bit; it might actually take more like thirty. The sooner we can come to the realization that lighting is so much more than f/stops, ratios and lighting diagrams, the sooner we can move into creating beautiful images. When I teach lighting, it would be a grave disservice to only present a technical nuts-and-bolts perspective, and neglect a much greater issue, the art of creating.

Thursday, October 16 2008

Marketing Part 1 - Fear of Rejection

Written by Joel Grimes

Studies have shown that only five percent of creative services market effectively. How do you know when you are marketing effectively and fall into that five percent? When you have more work than ninety five percent of your competition.

Joel Grimes (8)

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